Reinventing Small Business Checking

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After a record-setting financial performance in 2021, community financial institutions are now quickly staring down the barrel of a revenue recession in 2022. At the same time, product featurization and great marketing has made digital banks and fintechs more popular than ever versus traditional FIs for every consumer demographic.

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In our newest research report, Creating a Fintech Subscription Engine, Ron Shevlin and Tristan Green of Cornerstone Advisors provide compelling insights and solutions to address the revenue recession driven by declining fee income and waning interchange income.

The report is crucial for banks and credit unions hoping to remain relevant with consumers and nurturing primary checking relationships using recurring revenue strategies. In this free report you learn about:

  • The four key drivers of the revenue recession and why FIs can no longer depend on traditional revenue sources
  • Why consumers are embracing digital banks and fintech companies at the expense of primarily community FIs
  •  The banking products/service to generate much needed new revenue

The Digital Path to More Revenue

Subscription services like Amazon Prime, Netflix, and Spotify are just a few examples of digital consumer businesses that revolutionized their industries using the subscription model. Even direct-to-consumer (D2C) digital financial services companies like Acorns are successfully attracting consumers with this pricing strategy.

Yet the legacy banking industry still wrestles with how to bring subscription revenue to its products and services. In this free report we explain how embedded fintech - bundling important products and services beyond typical bank offerings - is a real, compelling option for financial institutions interested in recurring income enhancement.

This report is essential for banking and credit union professionals responsible for growing revenue from new sources, developing better opportunities for converting secondary customers into primary customers, and competing more effectively with fintechs, neobanks, and D2C companies.

The Report's Authors

About Ron Shevlin

Ron leads Cornerstone Advisors’ fintech research efforts and authors many of the firm’s commissioned studies. He has been a management consultant for more than 30 years for Cornerstone as well as with Aite Group, Forrester Research, and KPMG. Today, he also writes the Fintech Snark Tank column at Forbes.

About Tristan Green

As a director in Cornerstone Advisors’ Research and Fintech Advisory practice, Tristan works with a wide range of industry providers, fintechs, and investors. Tristan has also been a consultant and assisted hundreds of banks and credit unions with strategic planning, M&A, digital strategy, and strategic growth initiatives.

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