Bring Subscription Revenue to Checking

Wednesday, October 27 | 2 p.m. ET

The banking industry is experiencing a "revenue recession" due primarily to a continuing and forecasted net margin squeeze, declining overdraft revenue, and cannibalized debit interchange revenue (by alternative payment methods).

Meanwhile, consumers have shown that they love to buy and pay for services on a subscription basis (think Amazon Prime, Netflix, Costco, and Spotify). Nearly every major industry dealing directly with consumers has adopted this pricing model, except the banking industry.

Register Today


Join us Wednesday, October 27 at 2 p.m. ET, for an inside look at the newest version of our customizable mobile rewards solution we call BaZing to learn how it can bring subscription revenue to retail checking (and already has to over 350 financial institutions!).

We’ll share insights on how BaZing will better engage your customers or members with the personal services today’s consumers are demanding and how in a consumer-friendly way, they will gladly pay for these services.  

Three primary takeaways from this exclusive livestream event:

Learn how the new-and-improved BaZing fits better than ever into modern retail checking product and top-performing lineup strategies.

Discover what features re-engage with non-primary, unengaged customers or members and protect primary ones.

Experience everything BaZing brings, including never-before-seen features and services as well examples of its subscription-related fee income performance


Industry-shaping research is at your fingertips

Get ready for this event by downloading new market research into perspectives by bankers like you on the reality and severity of a "revenue recession" taking place and what's in store for the next 12 months.

Download our latest survey results from hundreds of bankers, Revenue Recession Realities — The Bankers' Perspective, for free today.

Meet the presenter


Dave DeFazio

Partner | StrategyCorps

Armed with a passion for banking strategy and being a subscription revenue expert, StrategyCorps partner Dave DeFazio has found great success and satisfaction in exploring the intersection of data, marketing, and technology in an increasingly mobile-centric world.

Dave downloads banking apps for fun. On the weekend. And talks about them at dinner with his family. His extensive financial services experience and continuous research in the field help him ensure that each product and service meets the needs of today's financial institutions. At StrategyCorps, Dave leads and manages the company’s direct sales efforts while working directly with financial institutions to design, build, and implement a variety of checking solutions.