Small business (SMB) customer growth is a priority for nearly every financial institution we talk to and it’s either already underway in 2024 or on the books in 2025.
Too often SMB products at community FIs have been put on auto pilot and haven’t kept up with the significant changes we’re seeing in SMBs’ needs. Yet for two-thirds of SMBs, they’re willing to move to FIs that offer the products they want for their businesses and employees.
That means it’s not only critical to stand out from the crowd, but there’s significant upside in doing so. Since nearly every FI is pitching almost exactly the same checking product, delivering a unique product that addresses SMBs’ needs could be very beneficial for community FIs willing to embrace the opportunity.
That’s why we invite you to join us for the free webinar Transforming Small Business Banking with BaZingBiz on December 12, at 2 pm ET as we discuss how to make your SMB growth plan more successful.
Dave DeFazio
StrategyCorps | EVP of Strategy and Solutions
Dave is EVP of Strategy and Solutions at StrategyCorps. He studies and knows retail and SMB checking strategies and products like no one else. Why? He does it for his job and for fun. On the weekends. And talks about them to his family at dinner time. You get the picture…he’s all in on checking.
Dave has worked with a lot of bankers in his career, generating great success and client satisfaction in making their checking product strategies perform like Simone Biles and Steph Curry in the recent Olympics.
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