Recording: Do Something Different: Small Business Growth Planning 2024-2025
What Are Your SMB Checking Goals This Planning Season?
Small business (SMB) customer growth is a priority for nearly every financial institution we talk to and it’s either already underway in 2024 or on the books in 2025.
Too often SMB products at community FIs have been put on auto pilot and haven’t kept up with the significant changes we’re seeing in SMBs’ needs. Yet for two-thirds of SMBs, they’re willing to move to FIs that offer the products they want for their businesses and employees.
That means it’s not only critical to stand out from the crowd, but there’s significant upside in doing so. Since nearly every FI is pitching almost exactly the same checking product, delivering a unique product that addresses SMBs’ needs could be very beneficial for community FIs willing to embrace the opportunity.
That’s why we’re inviting you to join us as we discuss how to make your SMB growth plan more successful.
In this webinar we'll cover:
- Three key take-aways from our market research of over 1,000 SMB owners and executives on why SMBs would consider a new banking relationship and what products and services they want in that relationship
- How to compete with megabanks and large regional banks that SMBs overwhelmingly identify as their primary FIs
- A SMB checking strategy and product that’s uniquely different from anything else in the market today:
-
- deliver modern services SMB owners want
-
- provide a competitive difference to grow market share
-
- boost SMB deposits, revenue and profitability, and
-
- implement the product in less than 6 months