Checking is your most powerful relation driver. Most banks and credit unions aren't using it that way yet.
BaZing gives banks and credit unions a full suite of everyday checking benefits that drive engagement, deepen relationships, and grow revenue — cell phone protection, ID theft support, local deals, financial wellness tools, and more. All inside the experience your customers and members already use every day.
BANKS
CREDIT UNIONS
*Based on StrategyCorps data. BaZing flat fee product, engaged customers and members, Year 1
Checking is your most powerful relation driver.
Most banks and credit unions aren't using it that way yet.
BaZing gives banks and credit unions a full suite of everyday checking benefits that drive engagement, deepen relationships, and grow revenue — cell phone protection, ID theft support, local deals, financial wellness tools, and more. Benefits your customers use, driving measurable results in year one.
BANKS
CREDIT UNIONS
*Based on StrategyCorps data. BaZing flat fee product, engaged customers and members, Year 1
Checking is your most powerful relation driver. Most banks and credit unions aren't using it that way yet.
BaZing gives banks and credit unions a full suite of everyday checking benefits that drive engagement, deepen relationships, and grow revenue — cell phone protection, ID theft support, local deals, financial wellness tools, and more. All inside the experience your customers and members already use every day.
BANKS
CREDIT UNIONS
*Based on StrategyCorps data. BaZing flat fee product, engaged customers and members, Year 1
Built for leading digital banking platforms like Q2, Candescent, Fiserv and more.
Built for leading digital banking platforms like Q2, Candescent, Fiserv and more.
Checking is the most visited relationship your customers and members have with you. Most institutions aren't getting the most out of it.
Your customers and members log in every day. Most of them leave without finding any value beyond their balance.
Checking is the most visited relationship your customers and members have with you. Most institutions aren't getting the most out of it.
Your customers and members log in every day. Most of them leave without finding any value beyond their balance.
We fix it in five steps.
Institutions that complete TrueFit
see results in year one
Banks and credit unions that have deployed BaZing aren’t just seeing better checking numbers. They’re seeing it
across the entire relationship. Balances grow. Fee revenue compounds. Loan balances follow. All within the first year.
AVERAGE
Balance
Savings
Loans
Service Charges
Debit Swipes per Month
NSF/OD
START
$894
$381
$218
$6.52
10.11
$13.06
1 YEAR LATER AVG
$2,398
$3,575
$3,868
$46.16
17.80
$58.68
What the system delivers
CheckingScore
It starts with seeing what's happening in your portfolio
CheckingScore is StrategyCorps’ proprietary portfolio diagnostic. It analyzes your checking accounts, deposit relationships, and household behaviors — then ranks every DDA household into four relationship tiers. You see exactly where your primary relationships are strong, where they’re slipping, and where the growth is waiting.
The output is a prioritized roadmap.
Then we deliver the experience
that moves those relationships.
BaZing is the checking benefits platform built for what CheckingScore finds. Cell phone protection, road-side assistance, pet insurance, financial wellness tools and more— benefits customers and members actually want, inside a checking product that drives real growth.
When customers and members engage, the whole relationship grows. Not just the checking account.
The System
Most FIs have a checking product. Fewer have a checking strategy.
CheckingScore shows you where the opportunity is. TrueFit™ builds the product around it. BaZing delivers the experience that makes customers and members stay. StrategyCorps guides all three.
CheckingScore
See the opportunity
TrueFit™
Build the right product
BaZing
Deliver the experience
You become the number
one bank, the card they
plug into everything.
John Oxford,
CMO, Renasant
For Leading Digital Banking Platforms: Native Platform Integration
Q2, Banno, Candescent, Fiserv, and more.
BaZing delivers measurable checking growth through benefits customers actually use. For institutions running Q2, Banno, Candescent, Fiserv, or other leading digital banking platforms, we take it further.
Native platform integration embeds BaZing directly inside your digital banking experience. Single Sign-On. Unified navigation. Responsive across desktop, tablet, and mobile. No separate login. No second app. Just BaZing, inside the platform your customers already use every day.
Want the full picture?
Get the one-pager with product details, digital banking integration specs, implementation timeline, and Year 1 engagement data.
Ready to see it inside your platform?
Let’s walk through it together.