The Rise of the Multi-Account Consumer

Woman with smartphone in office

Research shows that having more than one checking account has become more popular these days. This is true especially among Millennials, of whom 42% have two or more accounts. In fact, among consumers who consider a digital bank to be their primary bank, 42% have more than one checking account, and half of them have…

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The Economic Realities of Retail Checking in Today’s Marketplace

Ask 100 bankers, “Is retail checking profitable?” and you’ll likely get nearly 100 answers. StrategyCorps tracks over six million retail checking accounts with over 600 million data points – primarily from customers at community and small regional financial institutions – to get our answer to this question. Our analysis is based on householded revenue that…

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