The number of smartphone users worldwide surpassed three billion in February and is forecast to further grow by several hundred million in the next few years. While there has been some stagnation in smartphone purchases, the smartphone market still has high growth potential as the smartphone penetration rate is still lower than 70% in most…

Read More
Bo McDonald Headshot

Clearly, no brand should exploit the Coronavirus pandemic, but what can banks and credit unions now do to demonstrate authenticity?  I love stats, so let me start with that. According to a recent consumer study from Vision Critical, 91% of consumers value honesty in the brands they do business with, and 63% choose brands who…

Read More

“Companies like Facebook, Apple, Amazon, and Starbucks are changing the way that customers expect things to work in the mobile world.”

Don’t miss Dave DeFazio’s upcoming presentation at the WBA Bank Executives Conference, plus get a preview from Wisconsin Banker’s recent article on defining disruption in the banking industry.

Read More