Posts by Mike Branton
Future of Overdrafts – Survey Results Webinar
Download Presentation (PDF) The CFPB is gunning for “junk fees”. In their definition of these fees, they include OD/NSF fees (and in recent ruling, credit card late fees). While this proposed regulation of a maximum fee amount is targeting those FIs with $10 billion or more in assets, it’s just a matter of time before…
Read MoreCommunity FI Leaders’ Survey Delivers Revealing Deposit Expectations for 2024
By Mike Branton When it comes to finding out what community banks and credit unions are planning for the coming year related to deposit performance the best way is to ask them directly. There’s no doubt that there’s plenty of data regularly published by third parties about community FIs and the broader banking industry regarding…
Read MoreRecording: Community Bankers Survey on the 3 Ds: Deposits, Differentiation, and Decisions
Download Presentation (PDF) We decided that if we want to know how bankers are planning for deposit growth next year, we weren’t going to rely on statistics and projections – we were going straight to the source. We asked hundreds of community bank and credit union leaders to tell us what they were planning for…
Read MoreWhat Banking Can Learn from Amazon Prime
By Mike Branton Building a fair exchange of value in a subscriber-first ecosystem is a winner for consumers and Amazon. If there’s one program that stands well above all others as the greatest marriage of a digital retail products selling platform and value-based subscription pricing, it is Amazon Prime. The numbers don’t lie, making…
Read MoreRedefining Primary Relationships
By Mike Branton and Dave DeFazio This article originally appeared in Bank Director. Ask 100 bankers to define what it means to be the primary financial institution for a consumer, and you’ll likely get 100 different answers. Ask 100 consultants to bankers what being the primary FI entails, and you’ll probably get 100 more…
Read MoreHow Should Your FI Overhaul Your Overdraft Fees?
By Mike Branton Banks and credit unions have been making material changes to their overdraft fees and policies with increasing frequency since the middle of 2021. To date, the national banks, large regional banks, and a sprinkling of credit unions have led the charge with announcements that make their public relations providers proud. Community…
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