Recording: Fintech Transformers – Rise of Primacy

In the ever-transforming battle for customers/members, fintechs seek to be the new rulers of the banking universe. And the tides have turned. From 2019 to 2022, digital banks have the largest growth rates of primary relationships. Now, for the first time ever, more consumers in the Gen Y and Gen Z age groups name a…

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Recording: The Best of Mobile CX & Fintech Apps

Here’s your opportunity to see how fintech apps are taking over the minds of today’s consumers and changing the definition of financial advice. StrategyCorps’ Dave DeFazio demonstrates trending apps like Robinhood, Cash App, SoFi, and Affirm to better understand the new features that are increasing competitive pressures on today’s banking products. He shares ongoing research…

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BadAssBanking: How to Make Checking Profitable & Relevant

Watch Video Bryan Clagett spent some time with Gregg Early from Moven and Mike Branton, Partner at StrategyCorps. This episode is a reminder that the checking account, often referred to as a “Paycheck Motel” by Ron Shevlin, is a hub of financial activity. The subscription economy as changed customer expectations. Research presented in this video…

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Webinar: Close Encounters of the Fintech Kind (Clip)

Check out our upcoming events. Now’s your opportunity to see how fintech apps are taking over the minds of today’s consumers and changing the definition of financial advice. On Friday, February 25, you’re invited to join StrategyCorps’ Dave DeFazio for live demonstrations of trending apps like Robinhood, Cash App, SoFi, and Affirm to better understand…

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10 Trends That Are Changing Banking…For Good

By Dave Pond   We recently got the StrategyCorp brain trust (our sales team) together and asked a simple question to them: What do you see as the biggest shift that banks and credit unions need to be aware of in the next 12 months? What are you hearing from the financial institutions you talk…

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A Conversation with John Hanley of Equity Bank

Equity Bank is a $5B full-service community bank with offices throughout Kansas, Missouri, Arkansas, and Oklahoma. They offer a full range of financial solutions, including commercial loans, consumer banking, mortgage loans, and treasury management services. Today, we’re talking about checking accounts with Equity Bank SVP and Senior Director of Marketing John Hanley. John, who has…

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Podcast: The Evolution of Credit Unions: FinTech

Welcome back to our four-week series on the Evolution of Credit Unions! In this episode, Jaime talks with Dave DeFazio, partner at StrategyCorps. They’ll discuss how fintech is transforming the financial industry and the way members are looking to meet their financial needs, as well as how implementing newer financial technologies can help credit unions…

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The Name of the Game? Product Value

By Dave Pond During a recent episode of the Marketing Money podcast (helmed by John Oxford, director of marketing at Renasant Bank, and Mabus Agency owner Josh Mabus), I was excited to hear the topic of conversation turn from product naming toward product value.  >> Marketing Money Ep. 125 (31:00) | LISTEN After all, nothing…

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