Posts Tagged ‘exclude video’
BadAssBanking: How to Make Checking Profitable & Relevant
Watch Video Bryan Clagett spent some time with Gregg Early from Moven and Mike Branton, Partner at StrategyCorps. This episode is a reminder that the checking account, often referred to as a “Paycheck Motel” by Ron Shevlin, is a hub of financial activity. The subscription economy as changed customer expectations. Research presented in this video…
Read MoreWebinar: Close Encounters of the Fintech Kind (Clip)
Check out our upcoming events. Now’s your opportunity to see how fintech apps are taking over the minds of today’s consumers and changing the definition of financial advice. On Friday, February 25, you’re invited to join StrategyCorps’ Dave DeFazio for live demonstrations of trending apps like Robinhood, Cash App, SoFi, and Affirm to better understand…
Read More10 Trends That Are Changing Banking…For Good
By Dave Pond We recently got the StrategyCorp brain trust (our sales team) together and asked a simple question to them: What do you see as the biggest shift that banks and credit unions need to be aware of in the next 12 months? What are you hearing from the financial institutions you talk…
Read MoreA Conversation with John Hanley of Equity Bank
Equity Bank is a $5B full-service community bank with offices throughout Kansas, Missouri, Arkansas, and Oklahoma. They offer a full range of financial solutions, including commercial loans, consumer banking, mortgage loans, and treasury management services. Today, we’re talking about checking accounts with Equity Bank SVP and Senior Director of Marketing John Hanley. John, who has…
Read MorePodcast: The Evolution of Credit Unions: FinTech
Welcome back to our four-week series on the Evolution of Credit Unions! In this episode, Jaime talks with Dave DeFazio, partner at StrategyCorps. They’ll discuss how fintech is transforming the financial industry and the way members are looking to meet their financial needs, as well as how implementing newer financial technologies can help credit unions…
Read MoreUpping Your Bank’s Retail Game with Ryan Harbry
The Name of the Game? Product Value
By Dave Pond During a recent episode of the Marketing Money podcast (helmed by John Oxford, director of marketing at Renasant Bank, and Mabus Agency owner Josh Mabus), I was excited to hear the topic of conversation turn from product naming toward product value. >> Marketing Money Ep. 125 (31:00) | LISTEN After all, nothing…
Read MoreEric Cook: A conversation with StrategyCorps’ Dave DeFazio
Exploring ways banks can differentiate themselves, create revenue opportunities, and build customer loyalty by leveraging the “subscription economy” business model of providing value that customers are willing to pay for month-over-month. [LINK]
Read MoreMarketing Teams That Took It to the Next Level in 2020
By Dave DeFazio One of the most fun parts of my job is to see our clients take things that we’ve built and make them even better. Since we have great clients, that happens all the time. Here are three simple, but awesome, examples that stood out to me in 2020. Renasant Bank Tupelo, Mississippi…
Read MoreRetail Checking Realities
Forty percent of retail checking relationships are unprofitable, so crafting retail checking accounts that deepen customer relationships, drive deposit growth, and enhance the bottom line is a challenge faced by most financial institutions. How can bank leaders tackle this issue?
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