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Amazon’s Case for Offering Free Checking Accounts

The speculation around Amazon’s potential entrance into banking has only heightened, thanks to the recent reports of Amazon being in talks with big banks like JPMorgan Chase and Capital One. While it’s unlikely that Amazon actually plans to become a bank itself, these types of partnerships further reveal that getting in on the banking action is moving up on its “take over the world” to-do list.

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What if Amazon Offered a Checking Account?

Amazon Prime, Video, Music, Fresh, Alexa—all loved by many, but would consumers also care for an Amazon checking account? One recent survey says that, yes, a subscription based, value-added checking account is the best thing since free two-day shipping.

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Reinventing Checking Accounts as Digital Rewards Platforms

In a recent study by Ron Shevlin of Cornerstone Advisors, commissioned by StrategyCorps, consumers are asked about their interest in a hypothetical Amazon-offered checking account bundle, and the results reveal a meaningful lesson to banks and credit unions – consumers are willing to pay for value in banking products.

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New Research Commissioned by StrategyCorps Reveals Consumer Attitudes Towards “Amazon Prime” of Checking Accounts

In a recent study by Ron Shevlin of Cornerstone Advisors, commissioned by StrategyCorps, consumers are asked about their interest in a hypothetical Amazon-offered checking account bundle, and the results reveal a meaningful lesson to banks and credit unions – consumers are willing to pay for value in banking products.

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Raising the Bar

“Companies like Facebook, Apple, Amazon, and Starbucks are changing the way that customers expect things to work in the mobile world.”

Don’t miss Dave DeFazio’s upcoming presentation at the WBA Bank Executives Conference, plus get a preview from Wisconsin Banker’s recent article on defining disruption in the banking industry.

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Edging Out the Competition

Learn how American State Bank of Iowa’s mobile coupon app is a win for customers, local businesses and the bank itself. See the latest Main Street Focus article of IB Magazine. 

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StrategyCorps Receives BankNews Innovative Solutions Award Recognizing BaZing Mobile App

We’re excited to announce our win in the BankNews Innovative Solution Awards! Our BaZing mobile app was voted #1 Digital Banking Solution, an award to recognize companies that have significantly enhanced products designed to help financial institutions become more efficient, expand their capabilities and better serve their customers.  

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StrategyCorps Awarded “Best in Bank Customer Experience” at BCX Summit

Big thanks to BCX Summit for our Best Mobile Experience by a Fintech Provider Award for our BaZing mobile app. We’re so honored to be the only domestic fintech company to receive this award! 

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How One Bank Leveraged FinTech for a Major Account Win

For Southern Bank, a 116-year old institution headquartered in Mount Olive, N.C., its early and prescient FinTech partnership paved the way for something unique: a suite of revenue-generating checking products that delight consumers and support local merchants.

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Use Good/Better/Best for Checking Success

Shop for a new car, a cell phone plan, a cable TV package or a major appliance these days and you’ll find one consistent and very successful product strategy–Good/Better/Best (GBB).

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