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Provide Endless Value With Checking Accounts

Consumers want value, plain and simple. Mega banks, fintechs, and neobanks are providing value through powerful digital experiences that many…

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“Paycheck Motels” – Deposit Displacement and Customer Attrition

You hear it all the time when it comes to the battle with the mega banks – convenience through mobile…

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Accessorizing the Checking Account

Executive Summary Our latest research report Accessorizing the Checking Account builds on our previous research (Reinventing Checking Accounts, available here)…

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Interview with Ron Shevlin

What advice do you have for the financial institution that’s considering revamping their deposit product strategy? Look at product quality…

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BaZing Gets a New Look With an Updated UI

We have good news. BaZing just got even better! We’re bringing the BaZing app into 2020 with a refreshed and…

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StrategyCorps Hires Fintech Veteran for Strategic Leadership Role

NASHVILLE, Tenn., September 5, 2019– StrategyCorps, the industry-leading provider of consumer checking analytical and mobile reward solutions, today announced that Bryan Clagett will join the company’s leadership team as Director, Strategic Initiatives.   

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Amazon’s Case for Offering Free Checking Accounts

The speculation around Amazon’s potential entrance into banking has only heightened, thanks to the recent reports of Amazon being in talks with big banks like JPMorgan Chase and Capital One. While it’s unlikely that Amazon actually plans to become a bank itself, these types of partnerships further reveal that getting in on the banking action is moving up on its “take over the world” to-do list.

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What if Amazon Offered a Checking Account?

Amazon Prime, Video, Music, Fresh, Alexa—all loved by many, but would consumers also care for an Amazon checking account? One recent survey says that, yes, a subscription based, value-added checking account is the best thing since free two-day shipping.

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Reinventing Checking Accounts as Digital Rewards Platforms

In a recent study by Ron Shevlin of Cornerstone Advisors, commissioned by StrategyCorps, consumers are asked about their interest in a hypothetical Amazon-offered checking account bundle, and the results reveal a meaningful lesson to banks and credit unions – consumers are willing to pay for value in banking products.

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New Research Commissioned by StrategyCorps Reveals Consumer Attitudes Towards “Amazon Prime” of Checking Accounts

In a recent study by Ron Shevlin of Cornerstone Advisors, commissioned by StrategyCorps, consumers are asked about their interest in a hypothetical Amazon-offered checking account bundle, and the results reveal a meaningful lesson to banks and credit unions – consumers are willing to pay for value in banking products.

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